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Privacy Policy V1, CDM Transport Services Ltd T/A West Coast Taxis.
Effective date: 15 September 2026.

At West Coast Taxis, we are committed to protecting your privacy and ensuring your personal information is handled securely and responsibly. This Privacy Policy outlines how we collect, use, store and protect your data when you interact with us by phone, through our website or mobile app, or on social media.

1. Information We Collect

We may collect the following personal data when you use our services:

  • Name.
  • Address.
  • Contact number.
  • Email address.
  • Call recordings (when you contact us by phone).
  • Booking details (pickup and drop-off locations, time, etc.).
  • Dash cam images and audio (inside and outside the vehicle).

2. How We Collect Information

We collect your information when you:

  • Call us to book a taxi.
  • Book a taxi through our mobile app.
  • Message us through our Facebook page.
  • Send an enquiry through our website.
  • Create or access your customer account.
  • Travel in one of our vehicles fitted with a dash camera.

3. Use of Your Information

We only use your information to provide taxi services, including:

  • Processing and managing your bookings.
  • Confirming journey details.
  • Contacting you about your booking.
  • Ensuring the safety and quality of our service (call recordings and dash cam footage).

We do not use your data for marketing unless you have explicitly opted in.

4. Call Recording

All calls to and from our business may be recorded for training, monitoring and safety purposes. Recordings are stored in a secure, cloud-based system and are automatically deleted after 30 days. If you wish to request access to a call recording, please contact our Data Controller (see Section 10).

5. Dash Cam Recording

For the safety of our drivers, passengers and the general public, our vehicles are fitted with dash cameras that record both video and audio.

Scope of Recording

Cameras record inside the vehicle (cabin-facing) and outside it (road-facing). This includes images and sound.

Purpose of Recording

  • To protect the safety and security of drivers, passengers and the public.
  • To investigate accidents, complaints, disputes or allegations of misconduct.
  • To assist with insurance claims and potential legal proceedings.
  • For training and service improvement.

Data Storage and Access

Recordings are stored securely, and access is restricted to authorised personnel only. Footage may be shared with insurers, legal representatives or law enforcement where required by law or necessary to resolve disputes.

Retention

Recordings are kept only for as long as necessary to achieve the purposes stated above. Where footage is required for ongoing investigations, insurance claims or legal proceedings, it may be retained for longer in line with legal obligations.

Your Rights Under GDPR

As an individual captured in dash cam recordings, you have the following rights:

  • Right of access: you can request access to any personal data held about you.
  • Right to rectification: you can request corrections to inaccurate personal data.
  • Right to erasure: you may request that your personal data be deleted, subject to legal or insurance requirements.
  • Right to restriction: you can request limits on how your data is processed.
  • Right to object: you may object to the processing of your data in certain circumstances.

To exercise your rights, please contact our Data Controller (see Section 10).

6. Data Storage and Security

Customer data is stored securely within your account and is accessible only by PIN through our mobile app or CabTreasure Customer Account. Facebook messages related to bookings are deleted once the journey is complete. Website enquiries are stored securely and access is restricted to authorised personnel. We use appropriate technical and organisational measures to protect your data from unauthorised access, disclosure or loss.

7. Data Retention

  • Call recordings are deleted after 30 days.
  • Customer account data is retained for as long as the account is active, or as needed to provide our services.
  • Facebook messages are deleted after the journey has taken place.
  • Dash cam recordings are retained only as long as necessary for the purposes stated in Section 5.

8. Your Rights

Under data protection laws (such as GDPR, where applicable), you have the right to:

  • Access your personal data.
  • Request correction of inaccurate data.
  • Request deletion of your data (subject to legal limits).
  • Object to or restrict the processing of your data.
  • Request a copy of your data (data portability).

To exercise any of these rights, please contact our Data Controller (see Section 10).

9. Employee Awareness

All employees have been informed of our data collection and recording policies and are trained to handle personal data securely and respectfully.

10. Contact: Data Controller

For questions, concerns or data requests, please contact:

CDM Transport Services Ltd, Data Controller: Connor Morrison.
Email: info@westcoast-taxis.co.uk.

Phone: 07784 535498.

11. Changes to This Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated effective date.